Star on the Web – Taking Connecticut Talent to the Next Level

It is very typical in modern day fashion for artists to take, what I affectionately like to call, “the easy way out” when it comes to getting their talent discovered. Though it may seem tedious and competitive, talent shows like American Idol are merely short cuts to “making it big.”

I am capitalizing off of the idea that artists would much rather sing in front of judges in order to accelerate to new heights than ship their music out to labels and really pound the pavement for exposure. Whether we agree with this new talent search system or not, it is making its way across the globe in many different forms. So why not bring it exclusively to Connecticut? Well, that is just what Star on the Web has done, and it has completely reinvented the talent search idea to be much more artist friendly, which is a nice change of pace.

An excerpt from a Starontheweb.com press release states, “StarOnTheWeb.com offers talented Connecticut residents of all ages an exclusive opportunity to not only ‘get discovered,’ but to also win great prizes, have a chance to perform live, and receive the grand prize of a one-year talent management contract with a value of up to $10,000 or more (provided by promotional sponsor ArMuEnt, a talent management division of Digimed Group in Darien, Conn.).”

This proves that the website is unlike the talent shows they model themselves after because they are actually rewarding talent. How many young kids do you see crying their eyes out because they made it to the top 20 on American Idol and were sent home? Far too often these talent shows showcase artists’ need for stardom and failure to achieve, than their actual accomplishment of getting as far as they do.

Star on the Web brings a new light to this talent search. By making the competition exclusively online and strictly for Connecticut residents, they are allowing the submitting talent to be showcased in a way that no talent search show has been able to accomplish thus far.

This week I attended the website’s media launch party, where founder and CEO Steve Nevard spoke about the site and the idea that started it all, thanking everyone involved along the way. The event was executed beautifully, really showcasing the fact that they were a business created out of their own pockets; Steve Sr. working in tandem with his son Steve Jr., with only fifty dollars a piece to build their idea and brand.

The event showcased not only the new idea and site, but those who are crucial parts of the judging process. Dodie Pettit, a dance and Broadway performer, gave an extremely moving performance that stopped the crowd in their tracks. Unlike most other talent search shows, Star on the Web has done an amazing job of showcasing their judges, which allows the talent to feel as though the words coming from the judges truly matter due to the experience the judges have encountered professionally.

If you are an on-campus student or a Connecticut resident who feels you have some sort of talent you want to showcase, be it dance, singing, comedy, or mastering an instrument, I urge you to visit their website on their launch date of April 1, 2014 and upload a video.

This is a no-stress, no-mess way of getting your talent heard and critiqued in the most beneficial way for you as an artist, and you don’t even have to leave your living room!